Dani Hao ✨

Burnaby, British Columbia, Canada Contact Info
6K followers 500+ connections

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    Brand Consulting, Marketing Consulting, Public Relations, Content Marketing, Demand Generation, Brand Marketing, Marketing Strategy, and Social Media Marketing

About

I don't believe in short-term wins - I believe in building brands, community, and real…

Articles by Dani

Contributions

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Experience & Education

  • Apollo.io

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Licenses & Certifications

Volunteer Experience

  • Beedie School of Business at Simon Fraser University Graphic

    Mentor - MIB (Mentors in Business)

    Beedie School of Business at Simon Fraser University

    - Present 5 years 7 months

    Education

  • SFU Student Marketing Association Graphic

    Guest Speaker and Panelist

    SFU Student Marketing Association

    - Present 6 years 9 months

    Education

    Was a panelist and guest speaker for SFU SMA's annual pillar event - Marketing in Focus, which had over 250+ attendees.

  • Enactus SFU Graphic

    Director of Marketing

    Enactus SFU

    - 1 year 2 months

    Education

    -Responsible for creating, implementing and measuring the success of Enactus SFU's comprehensive marketing, communications and public relations program
    - Facilitate internal and external communications
    - Develop, coordinate and oversee all Enactus SFU's eight programs, providing technical assistance and resource materials to assist Marketing Managers in the marketing, communications and positioning of their activities.
    - Track trends and relevant analytics and KPIs to measure the…

    -Responsible for creating, implementing and measuring the success of Enactus SFU's comprehensive marketing, communications and public relations program
    - Facilitate internal and external communications
    - Develop, coordinate and oversee all Enactus SFU's eight programs, providing technical assistance and resource materials to assist Marketing Managers in the marketing, communications and positioning of their activities.
    - Track trends and relevant analytics and KPIs to measure the success of individual campaigns using Google Analytics, Facebook Insights and Twitter Analytics
    - Grew Enactus SFU's digital engagement by 140% and doubled its social network following
    - Organized and marketed Enactus' first annual Hackathon which was the very first non-technical hackathon ever created in SFU. The event was sold out and had very positive feedback.
    - Assist in the training and development of the program Marketing Managers and be the support that they need to succeed in their program endeavours

  • Volunteer / Recreational Assistant

    Willingdon Care Centre

    - 3 years 4 months

    Health

    Event planning and coordination
    Hosting arts and crafts sessions
    Managing residents' social schedules

Publications

  • Aligning Your Procurement Procedures With The Uniform Guidance

    Spend Culture

    Veronica Cook, the Audit Senior Manager at Peterson Sullivan shares all you need to know about the Uniform Guidance in a straightforward and engaging way, including how to identify whether the UGP affects your organization, what auditors look for, and best practices on getting your team audit-ready when it comes to processes and tools.

    Other authors
    See publication

  • The 4 Procurement KPI Metrics You Should Be Measuring Immediately

    Spend Culture

    Marisa Brown, the Senior Principal Research Lead for Supply Chain Management at APQC shares with us on the key measurable values that procurement professionals need to maintain awareness of to be successful and efficient in today’s climate, in this easy to follow whitepaper.

    Other authors
    See publication

Projects

  • Spend Culture Podcast

    - Present

    Your company culture might attract talent, but your Spend Culture will make or break your company.
    Spend Culture Stories is a female-hosted and produced podcast that helps finance leaders learn the tactics, strategies, and processes to build a proactive Spend Culture.
    Learn how to pick the right tools, implement the most efficient processes, and how to develop the right people to transform the Spend Culture of your organization for the better.

    See project

  • Spend Culture Quiz

    - Present

    Every organization and every person has a spend culture. Take our free quiz to get a better understanding of how and why you spend your resources the way you do.

    See project

  • Fashion on Forth

    Media Kit & Press Release // https://www.dropbox.com/sh/215e8cdbnqf7sju/AAAbt2UQecVOsxLV4GjNC2xsa?dl=0

    Other creators
    See project

  • Production Assistant- VFW Live Streaming

    Assisted on the planning planning and execution of production ,both live and b-rolled / backlogged shows for Vancouver Fashion Week SS15. Took meeting minutes for initial planning stages and set priorities for production layout as well as helping draft the production schedule.

    Other creators
    See project

  • Social Media Package

    - Created and drafted Social Media Package for VFW
    - Included platforms and service offerings for Facebook, Twitter, Blog & Weibo
    - Created invoice for company

  • Vancouver Fashion Week Corporate Social Responsibility Initiative

    Assisted the creation and drafting stages for implementing and organizing the Corporate Social Responsibility Initiative for Vancouver Fashion Week, as well as drafting its press release.
    Acquired designer sponsors, hair and makeup artists, and helped with media relations.

    Other creators
    See project

  • Procurify PO Generator

    -

    Procurify's free purchase order template allows you to generate a professional purchase order instantly, with no need for excel or microsoft word. Simply fill out the details below and get a pdf file emailed to you directly to download, print, or send via e-mail. Please note that the P.O will not be sent to your vendor.

    See project

Languages

  • English

    Native or bilingual proficiency

  • Chinese

    Native or bilingual proficiency

  • French

    Professional working proficiency

Organizations

  • Toastmasters International

    Member

    -

    My membership at Toastmasters International helped me develop my public speaking skills as well as developing my interpersonal skills. Through weekly speech topics and workshops with professionals and engaging speakers, I was inspired by their enthusiasm and their words of wisdom, which helped me develop my own confidence and style as a public speaker and presenter.

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