Thomas Peham

There are 80 million reasons why Dominik Angerer is excited about the future of this modern content management system. From zero customer churn to a robust UX, Storyblok is impressing developers and marketers worldwide. Want to know why investors are pouring in and what makes Storyblok's CMS stand out? Check out the full article by Matthew Garrepy on CMS Critic. https://okt.to/acZyJd #CMS #TechNews #SeriesC #ContentManagement

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Calling all German-speaking HubSpot users! Join us for a special webinar on Lead Management with Timo Ferlein Marketing and Erwin Arnold. Learn what it's all about and get actionable strategies. Mark your calendar for May 3rd at 13:30 (CET). Don't miss out—register now! #hubspot #germanwebinar #leadmanagement #marketinginsights

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🎄 Interactive email advent calendar 🎄 After the summer holidays, the Christmas season is just around the corner. For marketers, this means it's time to start preparing your holiday campaigns! 🌟 Imagine engaging your audience with an interactive email advent calendar that not only delights but also drives significant results. Dive into our latest success story with REWE, brilliantly developped and realised by mailix by Mayoris. ✅ Over 200% of target registrations achieved ✅ 55% of participants activated daily reminders ✅ 20% of participants engaged for over 20 days ✅ One-off participation: almost 12% of all recipients Get inspired by how we turned a simple idea into an extraordinary tool for conversion, data gathering, and customer loyalty! Watch our short video to see it in action and learn how you can replicate this success for your Christmas campaigns. Ready to make this Christmas season unforgettable? Discover more about our interactive email advent calendar and experience it firsthand. Click the link to explore the full case study and test the interactive email advent calendar directly on our website! 🔗 Explore the use case: https://lnkd.in/g-hqhrnR #InteractiveEmail #EmailMarketing #CustomerEngagement #DigitalInnovation #HolidayMarketing #mailix

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🚀 Elevate your B2B Sales Strategy with Leadify B2B! 📈 Elevate your B2B sales game with Leadify B2B! 🚀 Focus on key mid-to-late stage metrics like conversion rate, sales cycle length, win rate, CAC, and CLTV. Optimize for success! 1️⃣ Conversion Rate: Measure the percentage of leads that progress to the next stage of the funnel. 📈 2️⃣ Sales Cycle Length: Keep track of the time leads move from initial contact to closing the deal. ⏰ 3️⃣ Win Rate: Analyze the percentage of opportunities that result in successful sales. 💼 4️⃣ Customer Acquisition Cost (CAC): Calculate the expenses of acquiring new customers. 💰 5️⃣ Customer Lifetime Value (CLTV): Determine the long-term value of each customer to your business. 💎 Contact us now to learn more! 📧 email info@leadify-b2b.com #b2b #salesfunnel #leadify #metricsmatter

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Product description is extremely important in B2B online commerce as the inability to touch, try on, or, for example, taste the product make online B2B purchases rather complicated. #kompass #sales #managemant #easybusiness #bestsolution

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Ready to elevate your content creation process?💡 Klever Wiki’s intuitive features make content creation and collaboration seamless for marketers! 📚 Create all kinds of content in Klever Wiki, from a product launch roadmap to buyer persona profiles. Here are three ways Klever Wiki streamlines your content process! Try Klever Wiki for free: kleversuite.com 📊📝✅ #content #wikidocs #collaboration #marketing #kleversuite #tokyotechies

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We all know that customer feedback is crucial for a succesful market entry as well as driving business growth. But how do we test our new ideas effectively? 🤔 How do we leverage feedback data to make informed decisions? 🤔 If you want to get insights on #MarketTesting don’t miss out on Eva Brandenburg’s Deep Dive talk. As founder of SAVSEN she is going to share her expertise on decoding #customerfeedback. Eva will delve into the intricacies of conducting impactful market experiments, reveal essential dos and don'ts, and highlight the role of high-quality evidence in guiding product decisions 🔍 💬 Which aspect of enhancing the usability of your customer feedback are you most eager to learn about? 💬 #femit2024 #femalesfavourite #womentechfounders NEXT MANNHEIM MAFINEX Technologiezentrum

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Both search term length and pre-purchase actions are increasing, according to Google. During the Google Marketing Live Keynote for 2024, Philipp Schindler shared that “in the last six months, Google searches with five or more words grew 1.5x as faster than shorter queries.” Google Think recently shared an article stating “60% of consumers are taking six or more actions before deciding to buy a brand or product that's new to them” explaining that in APAC markets, 49% of consumers “say they’re doing more research on purchases”. These trends could be a part of what's driving the increased specificity (and therefore average length) of search queries that Google is noticing. As consumers spend more time researching, their queries get more detailed therefore increasing the search query length. Our question: Will we see this trend fuelled by the rise of AI powered Search Answer Engines like Perplexity?

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Learn how the sales funnel can help your business succeed! From customer acquisition to success metrics, discover how the sales funnel helps businesses navigate the purchase journey. Find the link in the comments. #dealcodeAI #salesfunnel #AIinSales #KIimVertrieb

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Are B2B SaaS websites more or less buyer-first than last year? With changing buyer preferences and more competition than ever - you would hope yes. That is why we are releasing a 2024 version of our B2B Buyer First Report with Chili Piper. We again looked at the Top 100 SaaS companies (by employee size) to see if they follow buyer-first best practices. The 3 buyer-first criteria were: 1️⃣ Accessible: How convenient and quick is it for buyers to book time with your sales team? 2️⃣ Usable: How easy is it for buyers to get hands-on and use your product from your website? 3️⃣ Visible: How public is the pricing and packaging of your product from your website? Early access is now live. If you want to be the first to know if B2B buying is better or worse than last year, comment for early access.

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🔥 Sales and GTM learnings from 100+ software startups 🔥 Need expert insights on GTM? 👀 Host Julius Göllner dives deep with Bjoern W. Schaefer, founder of Rowing8 and expert in Go-to-Market strategies. Björn shares invaluable experiences on scaling startups and achieving Product-Market Fit. Key topics include: 📊 Identifying KPIs that signify Message Market Fit. 🛠��� The role of Code Calls in product development and crafting effective messaging. 🎯 Importance of focusing sales efforts on specific segments and ideal customer profiles (ICPs). 🏢 Structuring organizations for successful Go-To-Market strategies. 🔗 Integrating product, marketing, sales, and customer success for cohesive growth. Tune in for more insights and strategies to drive your startup’s growth! 🚀 #gotomarketstrategy #saas #startupgrowth #productmarketfit

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Product-Led Sales can level up your B2B growth. (But it's really hard to get right) Reply invited me to give a talk at their B2B Growth Summit. So we'll be talking about PLS live on April 25th: — What is Product-Led Sales? — How to get Product-Led Sales right? — Why and how to leverage PQLs/PQAs? — Practical examples for your sales team — What PLS looks like at Contrast But you already know most of this. Come to get actionable answers to these questions: → What are the conditions to start running PLS? → What tools do you need to make it work? → What kind of data do you need to track? → How to write good email copy for PLS? → How to build automation around PLS? We'll build out a Product-Led Sales strategy & practical example from the ground up. Get ready for a dive deep so you can figure out if PLS is for you. What should I make sure to cover? Drop your questions in the comments. Come by to ask me any (and all of) your questions or just to support me 🫶 You know where to find the linky link

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Guided Retrospectives! 🦮 Every team has its unique way of running retrospectives. Some follow a set structure, while others prefer a more free-form approach. Here at Kollabe, we believe in supporting all styles to ensure your retrospectives are as effective as possible. That's why we're thrilled to introduce our latest feature: Guided Retrospectives! We understand the pain of having to manually create a workflow, adjusting settings mid-meeting to keep things on track. With Guided Retrospectives, you can now effortlessly set up a customized workflow that guides your team through each step, enhancing productivity and making your meetings more streamlined. Here's how it works: 🔹 Enable Workflow: With just a click, you can activate the workflow feature for your retrospectives. 🔹 Customizable Steps: Tailor each step to fit your team’s specific needs. You can name each step, provide descriptions, and set specific settings to ensure everyone knows what to do. Our default workflow includes four steps designed to maximize reflection and discussion: 1️⃣ Reflect: Team members start by viewing only their items 2️⃣ Group: See everyone’s items and group similar thoughts together 3️⃣ Vote: Privately vote on the most important items 4️⃣ Discuss: Reveal all votes and dive into a rich discussion But we didn’t stop there. We know every team is different, so our Guided Retrospectives are fully customizable. Add new steps, remove ones that don’t fit, or tweak the settings to create the perfect flow for your team. Whether you follow a traditional method or have developed your own unique style, Kollabe’s Guided Retrospectives can adapt to support you. Try out the new Guided Retrospectives in your next meeting and let us know what you think! https://lnkd.in/ePBU4tcq #Agile #Retrospectives #Kollabe

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With Hublead, you can enrich your HubSpot contacts with our waterfall enrichment – in just one click from LinkedIn. No need to drive your HubSpot admin crazy with endless properties and workflows. ✨ Automatically add all this valuable data to your HubSpot CRM contact cards. Say goodbye to losing crucial information and make the most out of every dollar spent on data. 👋 Bye bye to old Email 1 & Email 2 properties too Supported enrichment apps: Apollo, Hunter, RocketReach, Kaspr & Lusha.

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🌟 New Episode Alert! 🌟 In the 12th edition of the DTC Dive Podcast 🎙️, we welcome Johannes Mansbart, co-founder and CEO of chatarmin.com, an innovative WhatsApp marketing platform from Germany. Johannes shares his deep insights into WhatsApp marketing and explains how Chatarmin helps top DTC brands significantly enhance customer engagement and revenue. 💯 In this episode, you will learn: 📱 How WhatsApp can be effectively combined with other communication channels like email and social media to enhance the customer experience. 📱 How to measure the success of campaigns, from open rates to conversion rates, and how this data helps refine marketing strategies. 📱 Strategies and practical tips for businesses using WhatsApp effectively, especially concerning data protection. 📱 Future developments in this field and how companies should prepare for these changes. The DTC Dive Podcast and events bring the DTC community together to discuss the latest trends, developments, and innovations in e-commerce. 👀 Watch the episode here: https://lnkd.in/d9cqqg_y #DTCDive #Podcast #Ecommerce #WhatsAppMarketing #CustomerEngagement #Admetrics

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In sales, it's crucial to know who's the person in front of you. If you want to make a meaningful connection, the right preparation is key 🤝 Our uman assistent can provide you with meaningful insights about your prospect in seconds 🕵️‍♀️ Pulling information from sources such as LinkedIn, it maps out the key stakeholders, which connections you may have with them and the professional background and challenges of these stakeholders. Those insights are directly available to you in the uman app - or get a full research report directly mailed to your inbox or loaded into your CRM tool. Instead of hours, research now takes minutes. Our CEO Charles tells you more about our Audience Research feature, how it works and what you can expect in this demo video 👇 #AIinSales #sales #GenAI

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🔍 Did you know that social media is not just about connecting with your audience anymore? It's a dynamic marketplace where every post has the potential to drive sales and build brand recognition. But here's the catch! Staying ahead in this social game requires more than just posting content. It demands a finely tuned strategy and a keen eye for evolving trends. 📊 According to the latest findings from the eTail™ Germany Playbook 2024, a mere 10% of respondents expressed confidence in their current social media strategy. This tells us that while the potential is vast, the execution is where many eCommerce leaders are facing challenges. 💡 So, what's the key to success in this ever-changing landscape? It's about transforming social content into seamless, shoppable experiences that resonate with your audience. It's about being proactive and adaptable, ready to pivot with the trends and capture the attention of your customers wherever they are. 🚀 As we navigate the digital marketplace, it's crucial to remember that social media isn't just a platform for engagement—it's a powerful tool for driving sales and building a recognisable brand. Are you part of the 10% confident in your social media strategy, or are you ready to join the ranks of savvy eCommerce leaders? Share your thoughts and let's continue to unlock the potential of social selling together! Download your FREE copy here 👇 #eCommerce #eCommerceInsights #WBRInsights

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