Author

Aimee Gonzalez-Cameron

Aimee Gonzalez-Cameron is a UX and content strategy consultant starting her PhD in learning technologies at the University of Minnesota’s College of Education and Human Development (CEHD) in Minneapolis. The irony of all the form-filling-out activity that she has invited into her life is not lost on her. Don’t worry, her dogs help keep her blood pressure under control.

Also from this author

Design Like a Teacher

A difficult user migration project led Aimee Gonzalez-Cameron to reevaluate how she approaches her work. She started to see herself not just as an expert on user experience, but as a teacher, a realization that transformed her work. She reflects on how developing a teaching mindset can improve any UX project.

Hello, My Name is <Error>

Registering for school, paying bills, updating government documents—we conduct a significant part of our daily lives through web forms. So when simply typing in your name breaks a form, well, user experience, we have a problem. As our population continues to diversify, we need designs that accommodate a broader range of naming conventions. Aimee Gonzalez shows how cultural assumptions affect what we build on the web—and how fostering awareness and refining our processes can start to change that.