Last week, our team, our valued distributor partners, key media and content creators, Mustang club members, and Ford International Markets Group President Kay Hart landed in Bahrain to introduce the all-new #MustangDarkHorse to the region, host the annual Distributor Conference, and celebrate the outstanding achievements of our partners in 2023. For our customers in the Middle East, distributors are the face of the Ford and Lincoln brands. The coveted Henry Ford Excellence Award and Lincoln President’s Awards serve to celebrate the dedicated efforts of our partners to ensure customers are made to feel like family – efforts that have helped Ford Middle East achieve 29% year-on-year growth in the first quarter of this year. We were also able to celebrate the 60th anniversary of the world’s most iconic muscle car in the best possible way – on the track at Bahrain International Circuit, which was definitely a highlight of the Bahrain visit for many attendees, as was our Ford Bronco offroad experience. Special thanks to the entire Almoayyed Motors - Ford Bahrain family, our Bahrain partner, for their generous hospitality. Ravichandran Swaminathan ( Ravi ) #Mustang60 #FordMiddleEast #WeAreFord
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